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More to social media value than meets the eye

When it comes to social media, figuring just what, if any, value it offers your business can be complicated. There is no exact science when it comes to figuring it out and even experts disagree as to just what is and is not important when measuring the value of your company's social media.

Should you recommend apps or wearable tech

As wearable technology and health-based mobile applications become more prevalent among patients, there is a growing demand for healthcare professionals to be able to recommend these to patients. Many people simply see this as an extension of medical advice, after all you are already recommending medications, treatments, and care options.

Up your Productivity Levels in 2016

None of us sets out to be unproductive. Sure, we all have those days where a few drinks the night before leads to a less than stellar day at our desk, or a day off is begging to be spent curled up on the sofa in front of Netflix. But if you’ve noticed a drop in your productivity levels that threatens to encroach on more than the odd day here and there, it’s time to take a look at where you’re going wrong.

Healthcare trends to watch for in 2016

As 2015 came to a close, there are several trends in the healthcare industry that medical researchers and practitioners need to be aware of in 2016. According to PwC Health Research Institute, patients will be on the lookout for better ways to manage their health and medical expenses.

Keep the lights on and your business running

There is nothing worse than having a productive day at the office become undone due to a power outage. Losing power for even a single minute can have far reaching effects on your company’s operations as you need to make sure everything is running properly and all data is accounted for.

Patients want electronic communication

More and more people are clamouring for the ability to communicate with their doctor through email and social media. In fact, a recent study from the Journal of General Internal Medicine reports that 37 percent of patients have emailed their doctor while 18 percent used Facebook to get in touch with their physician.

2016’s possible security problems

As shown by recent high-profile hacking scandals - targeting everyone from Sony Entertainment to the extramarital-affair-facilitating website Ashley Madison - cyber crime shows no sign of disappearing any time soon. In fact, experts predict that 2016 is going to be an even busier year for cyber criminals, hackers and scammers.