We live in the age of distraction. If it’s not the hundredth urgent email in your inbox that blows your focus, maybe it’s your IT staff pounding on your door with another technology emergency. Whatever the circumstance, you may be tired of looking in the mirror only to see bags under your eyes from too many late nights at the office.
As a small business owner, you may be a bit perplexed how to gain the most value out of LinkedIn. You may have already spent countless hours trying to leverage the platform with little success. So what are you doing wrong? And how can you make the most out of your time on the platform? Here are a few tactics any SMB can follow to gain more value from LinkedIn.
Know LinkedIn’s purpose
Simply put, LinkedIn is not a content marketing platform.
Although there are many alternatives out there, Microsoft Word remains one of the most popular and user-friendly word processors for businesses large and small, and for good reason too. It is compatible with both Windows and Mac and is highly capable of handling and creating business documents.
Employees are one of your biggest security holes. There is no foolproof prevention method for human error, and this is why employee mistakes are one of the most common causes of a security breach. So what can you do to prevent it? Well at the very least you need to include policies in your employee handbook, and ensure your employee reads through it and signs off on agreeing to abide by them.
It’s a fact of life. Events out of your control can disrupt your business operations. While you can’t necessarily control the unexpected, you can take some precautions to prevent most business disruptions. Here are some key business continuity strategies that organizations across the globe rely on to keep their doors open.
The thought of a robot doctor stirs lots of emotions in people. And truth be told, a ton of mystery still surrounds just what will become of this technology. We are still years, if not decades, from a robot doctor being incorporated into the practice of healthcare.
For many businesses, managing and maintaining their entire hardware and software infrastructure can be a daunting and prohibitively expensive task. But with the inception of virtualization, this is no longer an issue. Virtualization allows businesses to maximize the use of their IT resources at a reduced cost – this is why it has become so popular in the past few years.
With its ability to eliminate the expense of a traditional phone line and slash costs, it’s no wonder that companies jump on the VoIP bandwagon without giving it much thought. However, transitioning without a plan can cause a range of issues that many business owners never expected.
Disasters. They do happen — it’s only a matter of ‘when’. While most businesses acknowledge it, surveys show that only one in four companies worldwide have adequate protection in the event of a major disruption. We’re not talking about insurance here, but a Disaster Recovery (DR) plan that could save you thousands of dollars in losses and worse, a business closure.
When big companies like Dropbox or Ashley Madison are hacked, the whole world hears about it. But how often do you hear about cyber attacks on the SMBs of the world? Probably not often, or never. Well, today, that’s all about to change. The NY Times recently ran an article telling the story of a small business, just like you, who suffered a major cyber attack.